It might seem elementary, but there isn’t much study around the value of the various HTML page elements in search engine results pages (SERPs). For SEO professionals there are always discussions about what is and isn’t indexed and used as a value for search engine rankings. In fact, it has been discussed at length as [...]
Thank you to everyone that have been following this blog throughout the year, but if you haven’t, no worries because here are the Top 10 posts from 2009. These are the top posts based upon the amount of traffic to these pages this year.
I appreciate everyone’s feedback and enjoy sharing information with you. Here’s to [...]
Online marketing doesn’t only include optimizing your website for increased performance in search engine result pages and using pay per click and other paid efforts to target the right market or even display advertising, blogging, social media marketing and the like; managing the contacts and the customers/users you already have can be an extremely efficient, [...]
Back in October, Yahoo! announced that by the end of 2009 Search Submit Pro’s Paid Inclusion would be discontinued causing some alarm by sites using the service and many of us in the search industry wondered how it would impact the search results.
Those of us that managed SSP feeds wondered what would happen after [...]
Sometimes it is easy to get lost in the details of SEO.
This is a simple game. You throw the ball. You hit the ball. You catch the ball. You got it?
- Bull Durham
Don’t get me wrong, SEO does require some advanced techniques to compete in most of the top areas, but it does boil down [...]
Link building is one of the most important and most difficult tasks in SEO. The most difficult thing to do is to get others to talk about your site and publish a link to your site, hopefully with anchor text, or alt element for image links, that contains a keyword that is important to your [...]
Keywords – Tools to Online Success
Many of us in the online marketing community look at keywords as a synonym of a real key that “unlocks” traffic, however, I rather like to look at keywords as actual tools that gives your website the ability to open more than just doorways to additional traffic. Let me explain:
Keywords, [...]
What a strange trip it’s been!
Just a few days after Google’s purchase of Blogger in 2003, I began down this trek into blogging to see the difference between a blog and other web publishing tools (such as GeoCities, now closing), specifically for their influence and impact on SERPs for my company’s websites. Not that there [...]
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