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Blogging, RSS & Feeds |
RSS for Newbies; A Quick Tutorial"RSS" stands for "Really Simple Syndication". It is a new way to distribute content. Any c... read more If an RSS feed is the Yahoo Backdoor, is a Blog Googles?Though the answer is in a book I wrote this July, the question is still asked of me repeat... read more How To Republish RSS Feeds On Your WebsiteIn this article I am going to cover some tools that you can use that will allow you to pub... read more 7 Tips for Successful BloggingSo, you have a blog! Do you have traffic? Do you know how to build traffic to your weblog?... read more A Basic Introduction to BloggingWeb logging first appeared on the net in the mid-1990s. The term "web log" was i... read more What the BLOG?Blogs Are the NEW Secret Weapon for Reaching Your Tarket. Just like you, I hate bei... read more Why Blogs Have Become the Search Engine Optimization EqualizerALEXA WEIGHS IN... For those who are unaware of Alexa, it offers an interesting tool... read more What Blog Can Make Money?How to blog to make money from it? Truly the whole picture of making money bl... read more Blogs and RSS - Why Do I Need This Stuff?If you've been under a rock for the last year or so it's possible you might not have heard... read more What is a Blog? In Plain English PleaseIf you are fairly new to the Internet, you have probably heard the word "Blog" f... read more How To Use RSS CorrectlyThere is no doubt in my mind that RSS is here to stay. RSS is a simple and effective means... read more How To Make A Cool XangaA xanga is something akin to a blog. It all began in 1999 and the xanga community is 2.5 m... read more Top 7 Reasons Why Your Business Should Use RSSIn today's online world of high-speed websites and giant portals, every established Intern... read more How to Reel in Web Site Visitors by Building Your Own BlogI know, I know, blog this...blog that. Seems like everyone is on the blogging bandwagon th... read more How to Cash In on BlogsOver the past year or so, more and more webmasters have been creating their own blogs (web... read more |
Top 9 Reasons Companies Should BlogBelow are the top 9 reasons why companies should blog. 1. They the perfect public relations tool. Their personal nature gives you and your organization a unique voice online - a voice heard by the people who matter - your customers and clients, other bloggers and the media. 2. Blogs act as instant-feedback mechanisms. They allow readers to respond to your posts via the comments section or link to them on their own blogs using Trackback. These features provide near real-time feedback on ideas, opinions and issues that affect them, or highlight and address new or existing problems. 3. Blogs help to position you and your company as experts and leaders in your industry. 4. Their simplicity and addictive nature allow you to share more of your knowledge more often. Blogs are about sharing what you know, think and believe on an ongoing basis. 5. Search engines index your blog posts more often because of more frequently updated content. Your ongoing blog and knowledge sharing shows up in the search results, making it easier for your customers and prospects to find you. 6. You can have many conversations with many people at once - something nearly impossible in the brick and mortar world. 7. They're automatic buzz-machines. Go ahead and try it. Blog about something new - a new product or service launch, an improvement to an existing product, or a newly appointed manager. See how fast the news spreads throughout the blogosphere. 8. They're self promotional due to their RSS feeds being aggregated across the net almost instantly, exposing your knowledge to a growing number of potential company evangilists. 9. Companies who blog are considered early adopters, thought leaders and "in". Blogging is cool and companies who blog are cool. But the most important thing to remember when blogging is that you're not a speaker talking to an audience, you are sharing and interacting. You are one more voice to be heard and how powerful that voice is depends on how much interacting you do. It's the opposite of Advertising. Pau l Short is a veteran internet marketer, professional blogging consultant and owns the popular blog directory http://www.ge tblogs.com F or more information on blogging and marketing with blogs, check out Paul's site at http://www.b loglogic.net |
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