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Blogging, RSS & Feeds |
Improving Your Customer Relationship Management by BloggingBefore I address the following questions: * What is a blog? and * Wh... read more RSS, Feeds, and AggregatorsWhen you work online all the time, immersed in bits and bytes, hands automatically resting... read more The Art of Business Blog Writing"It is precisely minds of the first order that will never be specialists. For their very n... read more Blogging on Ecademy Will Boost Your Web SiteFor many people blogging is the way in which they are able to update their web site with n... read more How Weblogs can Help RealtorsWhat is a weblog, well simply put a weblog is a journal that is kept online. In it's simpl... read more Use These 7 Ideas and You Will Never Suffer From Blog Block Again Guaranteed!Is this you? It has been 3 or 4 days since you updated Your Blog. You know you need to mak... read more Who Would Use RSSMy previous two articles "What is RSS and Why use RSS" focused on how we can giv... read more How to Build a Niche Site With a BlogBuilding niche sites is all the rage these days. The basic strategy is very simple. ... read more 13 Steps to Successful BloggingBlogs can be a very marketable and very profitable tool if used correctly. Profiting from ... read more What Are RSS Feeds?RSS stands for "Really Simple Syndication." It's a format that web sites and blogs can use... read more Why Use RSS?So why use RSS? Well, I can find a whole lot of reasons why. Although I'm not technically ... read more Why Your Blog Might Be Sabotaging Your BusinessMany marketers were very excited when forum and newsletter discussion focused first on blo... read more How using RSS will attract and maintain visitorsThere are nowhere near the amount of webmasters using RSS that there should be. There is m... read more 5 Secret Benefits That Bloggers Love And Enjoy1: Building Trust Relationships Bl ogging allows bloggers to share their expertise an... read more Top 9 Reasons Companies Should BlogBelow are the top 9 reasons why companies should blog. 1. They the perfect public re... read more |
Top 9 Reasons Companies Should BlogBelow are the top 9 reasons why companies should blog. 1. They the perfect public relations tool. Their personal nature gives you and your organization a unique voice online - a voice heard by the people who matter - your customers and clients, other bloggers and the media. 2. Blogs act as instant-feedback mechanisms. They allow readers to respond to your posts via the comments section or link to them on their own blogs using Trackback. These features provide near real-time feedback on ideas, opinions and issues that affect them, or highlight and address new or existing problems. 3. Blogs help to position you and your company as experts and leaders in your industry. 4. Their simplicity and addictive nature allow you to share more of your knowledge more often. Blogs are about sharing what you know, think and believe on an ongoing basis. 5. Search engines index your blog posts more often because of more frequently updated content. Your ongoing blog and knowledge sharing shows up in the search results, making it easier for your customers and prospects to find you. 6. You can have many conversations with many people at once - something nearly impossible in the brick and mortar world. 7. They're automatic buzz-machines. Go ahead and try it. Blog about something new - a new product or service launch, an improvement to an existing product, or a newly appointed manager. See how fast the news spreads throughout the blogosphere. 8. They're self promotional due to their RSS feeds being aggregated across the net almost instantly, exposing your knowledge to a growing number of potential company evangilists. 9. Companies who blog are considered early adopters, thought leaders and "in". Blogging is cool and companies who blog are cool. But the most important thing to remember when blogging is that you're not a speaker talking to an audience, you are sharing and interacting. You are one more voice to be heard and how powerful that voice is depends on how much interacting you do. It's the opposite of Advertising. Pau l Short is a veteran internet marketer, professional blogging consultant and owns the popular blog directory http://www.ge tblogs.com F or more information on blogging and marketing with blogs, check out Paul's site at http://www.b loglogic.net |
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